Wednesday, March 16, 2016

City Makes Branding Resources Available for Free Download

City Makes Branding Resources Available for Free Download

 

Salisbury – Mayor Jake Day is pleased to announce that the entire suite of branding resources created by Arnett Muldrow and the citizens of Salisbury is now available for download, free of charge, on the City’s website, at www.salisbury.md/branding.

 

Salisbury’s new brand is the product of citizen input provided during an intensive, three-day branding charrette.  The package consists of a brand statement, fonts, color swatches, logo designs, and a brand manual.

 

“It has been my goal from the beginning of this process to make all of the branding resources available to all Salisbury citizens, free of cost,” said the Mayor.  “This is not the government’s brand alone.  This is our brand—Salisbury’s brand.  We want to see these elements incorporated into business logos, event promotional materials, real estate advertising.  The sky’s the limit.”

 

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